The Current Situation
Review the Erigo case study below to see how well an optimized SEO strategy can impact your website traffic. Erigo is a company who, like many others, was struggling to stay afloat in the ever-changing digital landscape. They had an outdated website that was slow, had no on-page SEO, no backlinks, and was not linked to their Google My Business. The content was boring and library focused, instead of informational and engaging, which led to very few visitors to the website and no leads from it. Despite the challenges, Erigo was determined to make their website a success.
The Erigo Case Study Strategy
We meticulously built Erigoes.com website page by page; our strategy included the following:
Content and Image Editing
We optimized each page for SEO with relevant content and keywords, creating meta-descriptions, optimizing images, and creating a sitemap.
Integrated Social Media
We integrated the company’s social media sites to the website to create a closed loop data system. This system allows for the website to access data from the social media profiles, such as likes, comments, and shares, and then use that data to customize the experience for each user.
Set up Categories and Tags
We set up categories and content tags on the website for SEO optimization as it allows search engines to easily locate and index the content, making it easier for users to find the information they’re looking for.
To build domain rating, we set up internal links within the website to link related pages and external backlinks to establish other websites of high authority. This will help to increase visibility, traffic and ranking in search engine results.
We established links to Google Analytics, Search Console and Google Business Profile to monitor our SEO performance in order to track our website’s traffic, identify areas for improvement and ensure our visibility in search engine results.
Reiner Leads used our customized digital economic engine to increase the overall traffic to the new Erigo website by +310% and along with the new CRO focused Website were able to increase online leads by over +211%.
Are you ready to find success like our customers have? Contact us today for a free website audit or to book an appointment. Our team is committed to helping you grow your business and increase your ROI through website design and SEO. Don’t wait another day – call us now at (513) 328-9743!